Make People laugh or cry”



Some stories entertain. Others disappear.
I strive to create stories that stay—the ones you feel in your head, your gut, your bones.
Translating culture into bold narratives—shaped by shifting perspectives,
evolving truths, and untold stories waiting to be heard.






Made in Seoul. Currently an Art Director based in NYC.


Growing up, I wasn’t "the loudest in the room", so I found other ways to express what I was feeling: first through classical music, then fashion stitches, design, and now, stories—where my ideas could speak loudest without saying a word.

So I let my hands do the talking. But just making things look good was never the point. I wanted people to feel something. That’s why crafting stories that leave a mark became my favorite kind of obsession, which explains why my notes app is a chaotic mess of half-baked ideas, punchlines, and shower thoughts—waiting for their big debut. Let’s bake it happen: lindseybaek99@gmail.com

Love: Film scores, letterboxd, perfectly curated quotes from Goodreads, Matcha, Youtube rabbit holes

Not a fan: Slow Wi-Fi, talking during movies, slow walkers (sorry I’m a new yorker)
Experience















Education
KRUSH | New York, NY 
Brand Creative (Freelance, Dec ’24-) 

Ouvert Magazine
Jr. Art Director (Freelance, Nov ’24-)

The Martin Agency  | New York, NY
Art Director Resident (Jun - Aug ’24)
Penske | TIAA | UPS | OREO | Columbia  

Barbarian | New York, NY
Creator Intern (Jun - Aug ’23)
AMEX | Samsung


School of Visual Arts
BFA Advertising
Class of 2024

Recognition















Notes
D&AD 2024 New Blood Awards:
Wood Pencil -Airbnb

Young Ones ADC 2024 Finalist:
Advertising: Branded Content /
Entertainment- Velveeta

Young Ones ADC 2024 Finalist:
Integrated - Velveeta

Ken & Ruth Deardoff Scholarship  
Silas H. Rhodes Scholarship  




“Trustworthy” 
“Ambitious” 
“Funny”
“Kind” 
“Patient”
{image 1}
(lovely handwritten notes)






© 2025 LINDSEY BAEK